Nonprofits Are Embracing Social Networks:
Industry Survey Reveals 74.2% of Nonprofits Have a Presence on Facebook
Social networking has become an integral part of nonprofits’ online strategy, according to a survey
recently conducted by NTEN, Common Knowledge, and ThePort. In this online survey conducted in
March, 2009, 929 respondents representing nonprofits of all sizes and from multiple vertical seg-
ments indicate that nearly three-quarters (74.2%) have a presence on Facebook, and 30.9% have
one or more social networking communities on their own web site.
In the Survey Report
- Besides Facebook, which commercial social network sites are nonprofits using most?
- How many members do nonprofits have on their social network communities?
- How are nonprofits marketing their social network sites?
- Are nonprofits successfully getting revenue from social networks?
- How are nonprofit peers resourcing social networks efforts?